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Home Nail Care Market Booms In Weak Economy

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By: TOM BRANNA

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• The US nail color and care market fared well during the economic slump, as women tightened their purse strings and turned to at-home nail care options versus pricey spa alternatives. The nail color and care market in the US grew 72% since 2007, with sales estimated at $2.5 billion at the end of 2012. Growth is expected to continue through 2017, albeit at a slower pace than previous years, with sales expected to reach just over $4 billion. And it looks like the market has young women and moms...

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